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Crowdfunding donation with rewards

First, what do crowdfunding and donation with rewards mean?

Before I talk about it, I will list the terms from the gibberish of this type of financing.

We, therefore, have in the enumeration:

  • Crowdfunding
  • Crowdfunding Equity
  • Another similar term is donation crowdfunding with rewards
  • Crowdfunding donation without compensation
  • Crowdlending or crowdfunding loan

Financement participatif don avec contrepartie

And the list goes on. But at least you now have the most used terms.

Meaning of the most used terms in crowdfunding

“Crowdfunding” means financing a project with the crowd on the Internet.

It also uses the donation with rewards or not to do so.

Now, the terms rewards or counterparts are synonyms that mean that you ask your audience to give you a predefined donation in return for a product/service or rewards.

In addition, the word donation without being predefined means that you do not have to give a reward in return because a donation is a voluntary contribution. So, without a refund.

Crowdfunding Equity is for those looking for investors for their business.

Crowdlending or loan financing is for those looking for a loan from private lenders.

So, that said, you are now ready to know how to position yourself in a crowdfunding campaign donation with your rewards.

Indeed, when you communicate with your target customers, you must always present a powerful message, but above all, be human.

Never send a corporate message very squarely because you will harm your campaign.

It would be best if you were yourself and did not wear another hat.

Your approach must be human and emotional to influence your target audience’s behaviour.

I invite you to watch the video below, which tells you more about it.

Financement participatif don avec contrepartie

Happy reading and listening!

Guylaine Beauchemin – Project Manager in crowdfunding

P.S. – This blog post on crowdfunding for business creation might also interest you.


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